Cowboy News

Days of ’47 Cowboy Games & Rodeo Announces 5 For The Fight Promotion

SALT LAKE CITY (June 15, 2021) – Today, the Days of ’47 is excited to announce they are joining the fight against cancer by partnering with 5 For The Fight during the five-day 2021 Days of ’47 Cowboy Games & Rodeo at Utah Fairpark this July.

            5 For The Fight, created by Qualtrics in 2016, is a global movement inviting everyone to give $5 for the fight against cancer. During the first three performances, July 20-22, the Days of ’47 Cowboy Games & Rodeo will be donating $5 to 5 For The Fight for every ticket sold using the code “FIVE.”

            “We know that cancer does not discriminate and can affect you or your family at any age and time,” said Tommy Joe Lucia, General Manager of the Days of ’47 Cowboy Games & Rodeo. “We are honored to join the Utah Jazz in bringing attention to the 5 For The Fight campaign and to play a small role in helping to find treatments for this gut-wrenching disease.”

            To date, 5 For The Fight has raised $27 million for cancer research. That money has fueled the work of established researchers already in the field, expanded research capacity through constructing new cancer facilities, and helped hire 13 cancer researchers through the 5 For The Fight Cancer Research Fellowship.

            To commemorate their fifth anniversary, and in conjunction with the Utah Jazz, they have launched a campaign to try and break the longest virtual high 5 chain world record that started with 8-year-old Utah cancer fighter Steele McKinney to bring awareness for life-saving cancer treatments.

            “Days of ’47 is leading the way this summer to motivate donations to cancer research with 3 special nights benefitting 5 For The Fight,” said Lori Morency Kun, Head of Social Impact, Qualtrics. “We’re excited to see an arena full of engaged fans working toward a goal that everyone can get behind. We hope everyone uses the code FIVE to both receive a discount and donate to cancer research.”

            The Days of ’47 Cowboy Games and Rodeo has become a must stop on the summer rodeo schedule for contestants from the junior high level all the way to the pros of the sport as they vie for Gold, Silver and Bronze medals awarded to the top three, setting this rodeo apart from any other rodeo in the world.

            To have your ticket purchase, on the dates of July 20, 21 and 22, benefit this campaign please us this ticket link: and use code FIVE to secure tickets in the $19 and $29 price range. Not only will individuals be able to help raise money for the 5 For The Fight campaign but they will also be given a $4 discount on event tickets purchased with this code. Additional campaign donations can be made by texting Future to 50555 to add $5 to your cell phone bill or Venmo Five-ForTheFight.

            Gates will open at 4:30 pm daily so fans can enjoy the historical exhibits, commercial exhibitors, the world record high 5 booth, great food, and preshow activities in the arena including the Young Guns Rodeo featuring the future stars of the sport. The main rodeo action takes place nightly at 7:30 p.m. July 20-24. Medalists in each rodeo discipline will be crowned on the final night.

            For updates regarding the 2021 Days of ’47 Cowboy Games and Rodeo, please visit our website ( or social media platforms: (,,

            For more information on 5 For The Fight visit

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About Days of ‘47

The Days of ’47 Cowboy Games & Rodeo presented by Zions Bank, takes place at the $17.5 million, state-of-the-art Days of ’47 Arena at the Utah State Fairpark each July. The venue—an outdoor arena located in the heart of Salt Lake City—features over 10,000 stadium-style seats. The Days of ’47 Rodeo is one of Utah’s longest-standing traditions – celebrating Utah’s heritage since 1847. The rodeo, and other Days of ’47 events, commemorate the day – July 24, 1847 – when a determined company of Mormon pioneers realized their dreams upon entering the Great Salt Valley. The Days of ’47 Cowboy Games & Rodeo is a private, non-profit, volunteer, charitable organization. Our mission is to honor Utah’s pioneer heritage and educate Utah’s kids. Please visit for more information.

About 5 For The Fight: 5 For The Fight, a Qualtrics-led nonprofit, is a global campaign inviting everyone to donate $5 to the fight against cancer. Each donation is made in honor of someone who is battling or has been touched by the disease. To date, 5 For The Fight has raised more than $27 million to help eradicate cancer with one hundred percent of those funds donated directly to the world’s leading cancer researchers. 5 For The Fight is featured on the Utah Jazz jersey patch and is the only cause-related jersey patch in the NBA. To join the fight, please visit